Offering discounts and promos to customers are not new to the business. In fact, a lot of business owners use this technique to attract more shoppers. With this blog, you will be able to know how and what ways you can do to generate sales and have repeat purchases using discounts and promos.
- Holiday and seasonal deals
The most obvious months for this strategy are Black Friday, Cyber Monday and the holiday season. However, if you happen to have some other national or commemorative holidays throughout the year that align with relevant discounts and offers, explore your options to build content ideas.
- Email/newsletter subscription offer
Building a brand is important for online retailers. By providing a valuable incentive in return for visitors’ email addresses, you grow your email marketing lists. You also get their email address, providing you with the opportunity to create and gain customer loyalty, as well as market to them in the future.
- Pre Launch offers
With pre launch offers, your return on investment includes quality traffic. You can use pre launch offers to generate quality traffic and get qualified leads, rather than just website visitors
- Incentives for liking, following, and sharing on social media
Creating a virality plan for your shop is an easy way to grow your business. Ask customers what they should receive in return for sharing content with their social circles and give them a reward. Even if the people who share your content don’t refer to anyone themselves, they are still likely to remain loyal customers of your brand.
- Referral promos
The service referred by a friend or family member is more likely to buy from you. Use this to your advantage by offering deals for friends who recommend products and services to one another, or even for the person recommending.
- Minimum purchase discount
A strategic way to ensure more customers spend more while increasing your average order size is with an attractive offer based on the total value of a shopping cart. A common example is when you offer discounts or free shipping in store for those spending over 10% to 20% extra on their previous purchase.
With minimum purchase discounts, encourage your customers to purchase a collection of specific products. If you want your blog post readers to focus on one collection, try offering a discount for specific items within that collection.
- Offers for purchasing online
It might not be easy, but if you want to drive online sales, consider incentivizing online purchases. With online shopping, you need to help your customers find their way from your site to Amazon. Doing so attracts more trusted and targeted consumers by offering something in return for their online purchase – new inventory, old inventory that may get quickly sold out in a physical store or reduce risk in the consumer’s decision-making process.
- First-time shopper offer
Letting a first-time visitor know that they can get a head start on getting active, paying customers with a special offer on your blog could be just the incentive they need.
With these 8 ways, we hope you get to see the best outcomes. Given the possibility that giving discounts may have an effect on your profit, doing these things can help you move stocks quickly and increase customer loyalty.
